In an official communication Honda Motorcycle and Scooter India (HMSI) revealed their future plans for year 2015-2016. Honda has informed us about the discussion held at their Roundtable conference. The agenda of the meeting was to focus on the future readiness and previewing the customer expectations from the company.Honda has announced its futuristic strategy of “RETAIN.EXPAND.CREATE”, while Retaining the market leadership is the foremost target for Honda in India, followed by Expanding the already huge manufacturing network of Honda in our country. Honda has currently 3 fully operational manufacturing establishments in India and soon in year 2016 there would be 4th and the largest manufacturing facility of Honda will be operational.
Explaining about the third and probably most interesting strategy "Create", Honda revealed their future planing and reminded us that there are still 9 (Nine) new products are to be launched this very year. Honda has also commented about their future readiness, it is said that the future prowess of Honda would be demonstrated at the upcoming Delhi Auto Expo 2016.Coming to the information that would definitely bring smile on your face is Honda's upcoming flagship CBR 650F, about CBR 650F Honda said that they are going to bring new innovative premium distribution network in 20 selected cities. Yadvinder S Guleria, Senior Vice President- Sales and Marketing, HMSI further quoted that "Clearly, 2015 will be a game changer year and Honda is all set to take the next leap". This clearly means the launch of CBR 650F is getting near and going to happen anytime soon.
We are also as eagerly waiting for the new products Honda is talking about as you are. Bring it on Honda!!!
By: Farhan Kashif
